Friday, October 24, 2008
WRITING FOLLOW UP MESSAGES
Writing Follow Up Messages For Autoresponders IS very important. since visitors don’t buy something on the first visit; it normally takes about 7 visits before they
decide to make a purchase. To keep them interested
and eventually make the sale, you’ll need to come up
with some innovative yet captivating follow up messages.
When you start writing your message, you’ll need to come
up with catchy and compelling headlines that will draw their attention and make them
feel excited to
read the rest of your message. If you send a message with
a shoddy headline, chances are that your readers will just
glance over the email and shove it aside without paying attention to it at all.
You can also grab attention from your readers by sending
them personalized messages with their names and other details.
There are several autoresponders that personalize messages
through the insertion of codes. When you send a message out,
the code is replaced with the personal information of the
subscriber. When receiving the email, the reader will see
his or her personal information instead of the code.
The first message that you send out is usually an introductory
message. This message should be geared towards giving readers
what to expect from your messages. You can also mention
information about your products as well.
Your introduction message is very important, as it sets
the pace for the messages that follow.
When you send out your second message, you should inform
readers about your products and services. Make sure that
you explain what your products do and how your readers can
benefit from using them. Then, in the messages that follow,
you should put added emphasis on your services and products.
You should be trying to convince readers that they simply
must have your products and that your products are a cut
above the rest.
To ensure that you get a sale, you should include comparisons
between what you offer and what competitors offer. This way,
you’ll show potential customers that you are indeed the best,
with the best features and the best prices. Once you have a
few satisfied customers, you’ll start to build up your
credibility. If a customer is satisfied, he will let you
and others know. Once a customer has praised your products,
you can add it to a testimonial and send it out in a future
follow up message.
When you end a message, make sure that you leave a teaser
for the next message. This way, your customers will look
forward to receiving your next message. You should also
carefully weave in messages regarding your contact and order
information as well, so readers can place an order without
any problems. If you put some time you will surely crack the code and start making your cool cash while putting your customers in buying frenzy. Would you be interested? just click here.
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