SUPER USES OF AUTORESPONDERS

Autoresponders are unique and versatile programs that do so much more than just to automatically answer your email messages. Here are a few ideas that will help to creatively use your autoresponder to transform the casual visitor into a pro-active customer.

1. Newsletter publication- Certain quality autoresponders will manage subscriptions and follow-up with interested prospects. Your newsletter can keep your visitors informed about your services or products, while building your reputation as a credible niche expert in your particular business.

2. Write reviews- Book covers, software, music, e-books, movies, etc., and put each review in an autoresponder, using a link to your affiliate’s page in your autoresponder.

3. Distribute an email course. Consistently send out lessons with quality contents. Your content will do the selling for you, and will do it much more effectively. You can include tips centered on a different topic for each lesson, illustrating how your product will be of benefit to the reader. Include the tangible benefits the visitor will reap by purchasing your product. Make sure to include a paragraph or two at the end of each lesson enticing your prospect to consider making a purchase.

4. Give out free reports. This gives your visitor an idea of the type of information you can provide and the quality of your product or service. Make sure these reports are not sales letters or you will more than likely lose a potential customer than gain a sale.

5. Automate your sales process. Use an ad to insure repeated exposure of your message, which has been proven to effectively increase sales. In your ad, put your autoresponder address where a visitor will be exposed to numerous marketing materials. This multiplies the chances of converting visitors into customers. For example, if you’re selling a particular product, put testimonials about how spectacular it is on your autoresponder, and add a detailed, enticing description of your product.

6. Giving out trial version. Give your prospects a sample of your e-book, course, software, membership, etc. You can also capture their email addresses when you offer them a free trial from your website. Set up your autoresponder to give instructions on how to obtain their free trial, and then make sure to follow-up to try and close the sale.
7. Link to hidden pages on your autoresponder. For example, a hidden page could be your affiliate page that contains graphics, promotional articles, and text links that interested affiliates can make use of. Inform visitors that they may have free access to your affiliate page by simply requesting your autoresponder. You will then gather a list of visitors who may be interested in becoming your affiliates, and don’t forget to Put your links page on your autoresponder. It should ideas of your own! interest to your visitors. Make sure to add your own promotional copy at the top or bottom of this page.

8. Finally you need to use an autoresponder on your order page. This creates a very effective mailing list that contains the names of people who are already your customers, would you be interested get one or renew your subscription here.